Business Communication Design & OLC

by Pamela A. Angell (Author)
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Specifications

  • 0073223581 ISBN-10:
  • 9780071108126 ISBN-13:
  • 9780071108126 ISBN-13
  • 0071108122 ISBN-10
  • New Condition
  • Paperback, Printed in Color Media
  • 10 business days Generally Ships in
  • International Edition Media
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Business Communication Design by Pamela Angell focuses on pragmatic design techniques that are easy to use, understand, and teach. The text allows instructors to integrate their course materials and ideas into flexible and comfortable business communication content. Innovative topics include useful and necessary applications of listening, culture, collaborative, and visual communication. The text presents these topics concisely in its 17 chapters, a manageable number to cover over an average college term. The text emphasizes the role of critical and creative thinking in the communication process. Students learn a systematic approach to designing messages for every business communication situation. The author offers a simple yet effective model for message design that focuses on the needs of the people involved in the communication and the circumstances of the message. Business Communication Design addresses the variety of communication options that modern workers face.
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