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Modern Management (9th Edition)

Modern Management (9th Edition)

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About the Book The ninth edition of Modern Management , continues a recognized and distinctive tradition in management education that has extended well over 20 years. This tradition emphasizes clear, concise, current, and thorough coverage based on an understanding of and a determination to enhance the student learning process. This text has a traditional framework and provides balanced coverage of planning, organizing, leading and control. Features NEW??????????????????New chapter on Management's Digital Dimension - Provides students with timely information on how managers should integrate traditional planning, organizing, influencing, and controlling activities with new digital dimensioning activities. NEW?????????????????? Students are exposed to what management is and to how digital tools should be integrated within the management process. NEW??????????????????Skills video at the end of appropriate chapters with ????????????????And You??????????????? experiential exercises. NEW??????????????????New chapter-ending cases have been added - Provides students with interesting scenarios and focus on companies like IBM, Wal-Mart, American Airlines, and Proctor & Gamble. NEW??????????????????Management Skills Modules appear at the end of each chapter - Heightens students' understanding of management concepts as well as how to apply those concepts in various management situations. The hallmark of Modern Management, new and updated Introductory cases with Back to the Case and Introductory Case Wrap-Up sections. NEW??????????????????Free ????????????????Mastering Management CD-ROM??????????????? ?????????????????? Now included in the back of every copy. Contents INTRODUCTION TO MANAGEMENT. Management: Adding Digital Focus. Managing: History and Current Thinking. Corporate Social Responsibility and Business Ethics. Management and Diversity. Meeting the Global Challenge. Principles of Planning. Making Decisions. Strategic Planning. Plans and Planning Tools. Fundamentals of Organizing. Responsibility, Authority, and Delegation. Managing Human Resources. Organizational Change and Stress. Fundamentals of Influencing and Communication. Leadership. Motivation. Groups, Teams, and Corporate Culture. Understanding People: Attitudes, Perception, and Learning. Principles of Controlling. Production Management and Control. Information and the Internet.  Competitiveness: Quality and Innovation. Management's Digital Dimension.

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ISBN-100130670898
Contents same as book with ISBN0130670898
Last updated 2016-09-03 18:48
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