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Staying Power: Six Enduring Principles for Managing Strategy and

by Michael A. Cusumano

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Description

As we continue in an era of simultaneous innovation and commoditization, enabled by digital technologies, managers around the world are asking themselves "how can we both adapt to rapid changes in technology and markets, and still make enough money to survive-and thrive? "

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Product Details

  • Oxford University Press, Brand
  • 9780199657780 ISBN-13:
  • 0199657785 ISBN-10:
  • 0199657785 ISBN-10
  • 9780199657780 ISBN-13
  • New Condition
  • Hardback Media
  • 5 business days Generally Ships in
  • 0 in * 5.98 in * 9.25 in Dimensions:
  • 1 lb Weight: