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Zara and Her Sisters: The Story of the World's Largest Clothing Retailer (2009)

by Badía, E

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Description

Zara is the best known Spanish brand at an international level, and is listed among the hundred most valuable companies in the world. This insightful new book reveals the secrets behind Zara's success and examines the steps that its creator, Amancio Ortega, took to make Zara the global market leader in fashion.

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Product Details

  • Jul 31, 2009 Pub Date:
  • 0230229913 ISBN-10:
  • 9780230229914 ISBN-13:
  • English Language