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Stage Directions Guide to Getting and Keeping Your Audience
by Peithman, Stephen
$19.94
List Price: $22.00
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Description
Today, theatre competes with many forms of entertainment for people's leisure time. So how does a theatre attract and maintain the audience it needs? This book tells you how, providing essential information on advertising to motivate ticket-buyers, creating attention-getting mailings, using newsletters, numerous successful marketing and promotion tips, why audiences don't come, and much more.
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Product Details
- May 5, 1999 Pub Date:
- 0325001138 ISBN-10:
- 9780325001135 ISBN-13:
- English Language
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