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Social Media Campaigns: Strategies for Public Relations and Marketing

by Social Media Campaigns: Strategies for Public Relations and Marketing

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Description

Focusing on the core principles of how social media craft reciprocal, one-to-one connections with brands, this second edition outlines a four-step process for developing a successful social media campaign.

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Product Details

  • Routledge Brand
  • Dec 30, 2020 Pub Date:
  • 0367896206 ISBN-10:
  • 9780367896201 ISBN-13:
  • 210.0 pages Paperback
  • English Language
  • 9.02 in * 0.51 in * 5.98 in Dimensions:
  • 1 lb Weight: