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Understanding Green Consumer Behaviour: A Qualitative Cognitive Approach

by Wagner, Sigmund A

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Description

Through the study of green, environmentally friendly consumers, this book incorporates original, groundbreaking anthropological and cognitive research to examine basic aspects of the workings of the human mind.

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Product Details

  • Nov 13, 1997 Pub Date:
  • 0415157323 ISBN-10:
  • 9780415157322 ISBN-13:
  • English Language