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Description

Truett and Truett's Eighth Edition shows how to use economic analysis to solve problems and make effective decisions in the complex world of business. The highly successful problem-solving approach, clear and accurate presentation of economic theory, and outstanding cases combine to make the best presentation of managerial economics yet.
  • Walks readers step by step through specific types of problems, including elasticity calculations, cost minimization, and profit maximization.
  • Shows how real-world firms have addressed issues discussed in the book.
  • Emphasizes the global aspects of managerial economics and its application in the international marketplace.

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Product Details

  • Jan 23, 2006 Pub Date:
  • 9780470009932 ISBN-13:
  • 0470009934 ISBN-10:
  • 768.0 pages Paperback
  • English Language