Focusing on the needs of small interior design firms, this superb resource offers valuable insights and practical advice from well-known designers and leaders in the industry such as B. J. Peterson, Charles Gandy and Cheryl P. Duvall. Explains how to find new clients, market design services and offers suggestions and guidance for marketing with limited funds, few resources and little time. Features a list of 40 basic marketing ideas for building a successful marketing practice.