Capital Campaigns from the Ground Up

Here's the guidance you need to accomplish one of the most important steps in the growth of an organization: the campaign for funding and completing a significant building project. This book lays out a detailed road map for successfully managing all aspects of project realization. Moving easily from preparation to design to fundraising, Capital Campaigns from the Ground Up presents a comprehensive approach to coordinating these efforts. This practical, clearly written handbook will help you:

• Think strategically in the early preparation stage
• Balance building and fundraising concerns
• Build a committed team of volunteers, a cohesive board, and a solid donor base
• Make a strong case for support, utilize media resources, and communicate a clear mission
• Determine what has worked in past successful campaigns

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