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Strategic Planning: A Practical Guide
by Rea, Peter J
$117.86
List Price: $139.95
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Description
Examining the integral roles of finance, marketing, learning curves, research and development, inventory control, and manufacturing techniques, Strategic Planning presents a comprehensive overview of the development and implementation of contemporary strategic planning models applicable to both small and large businesses.
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Product Details
- Oct 15, 1997 Pub Date:
- 0471291978 ISBN-10:
- 9780471291978 ISBN-13:
- English Language
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