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Excellence in Advertising

by Butterfield

$34.90

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Description

Divided into three sections - the overview, excellence in process, and excellence in practice, this book is a collection of essays on the rudiments of advertising. The contributors are among the top figures in Britain's advertising industry.

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Product Details

  • Jul 7, 1997 Pub Date:
  • 0750631295 ISBN-10:
  • 9780750631297 ISBN-13:
  • English Language