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CIM Coursebook 04/05 Marketing Communications (2004-2005)
by Hughes, Graham
$30.18
Description
Part of the CIM Coursebook series, this book offers coverage of the syllabus for CIM marketing course. It is accompanied by MarketingOnline, an online learning resource, which allows the students to create personally tailored notes using the electronic version of the Coursebook. It includes a glossary listing marketing terms and their meanings.
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Product Details
- Dec 22, 2004 Pub Date:
- 0750661925 ISBN-10:
- 9780750661928 ISBN-13:
- English Language
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