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Review of Marketing Research

by Malhotra, Naresh K

$132.96

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Description

Contains articles by the marketing field's researchers and scholars. This title presents a view of the marketing research methodologies.

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Product Details

  • Dec 1, 2009 Pub Date:
  • 0765621274 ISBN-10:
  • 9780765621276 ISBN-13:
  • English Language