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Business of Culture: Strategic Perspectives on Entertainment and Media
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Description
The business of culture is the business of designing, producing, distributing, and marketing cultural products. Even though it gives employment to millions, and is the main business of many large and small organizations, it is an area that is rarely stud
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Product Details
- Jul 8, 2005 Pub Date:
- 0805855823 ISBN-10:
- 9780805855821 ISBN-13:
- English Language
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