Ezra Hood's Riff, Ram, Bah, Zoo! Football Comes to TCU (named after TCU's "Riff, Ram" cheer, one of the oldest known cheers in the nation) traces the origins of Texas Christian University, a tiny liberal arts college in Waco, Texas, to its induction into the Southwest Conference in 1922 as an up-and-coming collegiate football power. Drawing from numerous newspaper sources--most notably from the TCU Daily Skiff--Hood's book provides an in-depth, game-by-game history of a football program that struggled to find its place amongst established Texas football programs in the early twentieth century.
Hood begins with the university's conception in 1873, when it was known as AddRan Male and Female College, and describes the rise of football's popularity in Texas. From there, the book chronicles each of TCU's football seasons from its first year in 1896 to its final year in TIAA play, before it joined the Southwest Conference and went on to become, in Hood's words, "the prince of the Southwest in the 1930s."