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Subscribe Now!: Building Arts Audiences Through Dynamic Subscription Promotion
by Newman, Danny
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I think of this book as a succession of topics or essays, providing not only the rationale and the tools for a practical approach to audience development, but a considerable quotient of evangelism, too. For my experience has taught me that the inspirational factor--the leap to faith with a newly shared vision of what is possible--causes those who had previously feared failure to find the confidence to move forward boldly, purposefully and successfully.
--Danny Newman, on Subscribe Now!
--Danny Newman, on Subscribe Now!
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Product Details
- Aug 1, 1981 Pub Date:
- 0930452011 ISBN-10:
- 9780930452018 ISBN-13:
- English Language
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