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Celebrity Fashion Marketing: Developing a Human Fashion Brand

by Caan, Fykaa

$52.27

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Description

This book explores the concept of the celebrity as a human fashion brand, and the effectiveness of the celebrity in promoting fashions and shaping the identity and decisions of fashion consumers.

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Product Details

  • Feb 21, 2023 Pub Date:
  • 1032007354 ISBN-10:
  • 9781032007359 ISBN-13:
  • English Language