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Predictive Technology in Social Media
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Description
Can the likes we give on Instagram and Facebook predict a purchase or foresee who will win the election? Yes, they can! Large digital platforms can target ads to hyper-segmented to influence audiences. It is the moment to think deeply about these technologies. As citizens, we must reflect on our digital future.
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Product Details
- CRC Press Brand
- Oct 7, 2024 Pub Date:
- 1032103450 ISBN-10:
- 9781032103457 ISBN-13:
- English Language
- 9.21 in * 0.44 in * 6.14 in Dimensions:
- 1 lb Weight:
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