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Lean Approach to Digital Transformation: From Customer to Code and From Code to Customer

by Lean Approach to Digital Transformation: From Customer to Code and From Code to Customer

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Description

The approach proposed in this book is based on the Lean Startup approach, according to an extended vision that combines Design Thinking and Growth Hacking. Companies must become truly "customer-centric", from observation, listening to co-development.

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Product Details

  • Productivity Press Brand
  • May 2, 2022 Pub Date:
  • 1032225017 ISBN-10:
  • 9781032225012 ISBN-13:
  • 226.0 pages Paperback
  • English Language
  • 10 in * 7.01 in * 0.54 in Dimensions:
  • 1 lb Weight: