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Intercultural Public Relations: Insights from the Middle East

by Avidar, Ruth

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Description

This book examines the intricate relationship between culture and public relations within the Middle Eastern context, adopting an interpretive, inductive approach to explore how various cultural dimensions shape the enactment of key public relations concepts.

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Product Details

  • Apr 9, 2025 Pub Date:
  • 1032436700 ISBN-10:
  • 9781032436708 ISBN-13:
  • English Language