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Description

Now in a fully revised and updated third edition, Introduction to Sport Marketing is a clear, straightforward and concise introduction to the theory and practice of sport marketing, and the only sport marketing textbook you will ever need.

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Product Details

  • Mar 29, 2024 Pub Date:
  • 9781032488943 ISBN-13:
  • 1032488948 ISBN-10:
  • 418.0 pages Paperback
  • English Language