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Customer Relationship Management in the Digital Age
by Shainesh, G
$246.00
List Price: $260.00
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Description
Customer Relationship Management in the Digital Age charts the concepts, strategies, benefits, and technologies of CRM in an evolving and increasingly digital business landscape. It empowers readers to use CRM to forge enduring customer connections, optimize experiences, and drive loyalty across diverse industries and markets.
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Product Details
- Jun 12, 2025 Pub Date:
- 1032854383 ISBN-10:
- 9781032854380 ISBN-13:
- English Language
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