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Consumer Behavior: New Essays on the Study of Consumption

by Consumer Behavior: New Essays on the Study of Consumption

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Description

Consumer Behavior presents an autobiographical view of Morris B. Holbrook's contributions to the study of consumer behavior, describing his life and work over the past sixty years via a collection of subjective personal introspective essays.

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Product Details

  • Routledge Brand
  • Dec 2, 2024 Pub Date:
  • 1032908866 ISBN-10:
  • 9781032908861 ISBN-13:
  • English Language
  • 296.0 pages Hardcover
  • 9.21 in * 0.86 in * 6.14 in Dimensions:
  • 1 lb Weight: