Drive One Direction: How to Unleash the Accelerating Power of Alignment

Every company is moving. But most are moving in a hundred different directions. In contrast, fast-lane companies apply intense management discipline to drive their organizations in One Direction. Dave Ramos, the CEO of SHIFTPOINTS, studied over 300 companies, interviewed over 100 Chief Executive Officers, and he came to One Conclusion: Alignment is the Ultimate Competitive AdvantageTM! Harvard Business School professors Robert S. Kaplan and David P. Norton confirm this idea, "Alignment, much like the synchronism achieved by a high-performance rowing crew, produces dramatic benefits."This book contains over fifty case studies about fast-lane companies including Amazon, Tesla, Netflix, and more. It presents a comprehensive methodology that will help your company unleash the accelerating power of alignment.So, is everyone in your organization driving in One Direction?