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Marketing to Millennials: Reach the Largest and Most Influential Generation of Consumers Ever

by Marketing to Millennials: Reach the Largest and Most Influential Generation of Consumers Ever

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Description

Your core customer base is about to be made up of the generation you don't understand, and perhaps not even like. Will you connect with them or lose them--with your business not far behind?

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Product Details

  • AMACOM Brand
  • Dec 17, 2024 Pub Date:
  • 1400245656 ISBN-10:
  • 9781400245659 ISBN-13:
  • 218.0 pages Paperback
  • English Language
  • 9 in * 0.59 in * 6 in Dimensions:
  • 1 lb Weight: