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Sport Business Future (2004)

by Sport Business Future (2004)

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Description

This book looks at the impact of powerful technological changes on the business of sport, including human-computer interfaces, gene therapy and superintelligence based upon current trends, research and extrapolation. It will focus upon future trends including the athlete of the future, corporate sport citizenship and green sport. This is an influential contribution to debates about sport, business and society in the future.

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Product Details

  • Palgrave Macmillan Brand
  • Jun 11, 2004 Pub Date:
  • 140391267X ISBN-10:
  • 9781403912671 ISBN-13:
  • English Language
  • 223.0 pages Hardcover
  • 9.5 in * 0.75 in * 6.5 in Dimensions:
  • 1 lb Weight: