An examination of pre-disaster awareness communication, this volume delineates the best ways to communicate disaster risk factors, response plans, and emergency procedures to the public without fomenting panic. The authors provide an overview and history of public disaster preparedness education and then proceed to explore risk management and the development of a campaign strategy. They include specific instruction on how those charged with developing these programs can obtain funding from donors, foundations, and government grants. The book includes case studies that identify various public awareness campaigns that have been successfully conducted in different communities.