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Masters of Copywriting: 22 of the World's Greatest Advertising Writers Reveal the Secrets of Selling

by Masters of Copywriting: 22 of the World's Greatest Advertising Writers Reveal the Secrets of Selling with Words!

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Description

This information-packed manual is a must-have reference for anyone who sells with words. Now you can learn from the best, including Joseph H. Appel, Bruce Barton, Harry E. Cleland, George L. Dyer, Claude C. Hopkins, John Starr Hewitt, and other stars of the advertising world. Newly designed and typeset in a 6-by-9-inch format by Waking Lion Press.

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Product Details

  • Jul 15, 2009 Pub Date:
  • 1434102769 ISBN-10:
  • 9781434102768 ISBN-13:
  • English Language