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Precision Retailing: Driving Results with Behavioral Insights and Data Analytics

by Precision Retailing: Driving Results with Behavioral Insights and Data Analytics

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Description

Precision Retailing explores the challenges and opportunities that exist in contemporary retail and offers advice on how to apply behavioral insights and analytics to thrive in a digital world.

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Product Details

  • Rotman-UTP Publishing Brand
  • Apr 12, 2024 Pub Date:
  • 1487542712 ISBN-10:
  • 9781487542719 ISBN-13:
  • English Language
  • 368.0 pages Hardcover
  • 9.25 in * 1.5 in * 6.25 in Dimensions:
  • 2 lb Weight: