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Description
The fashion and luxury industries have been well-established for centuries, but the new disruptive digital environment is causing these industries to rethink their business case and adapt their brand offerings. This exciting new text, the first on this timely subject, offers ways forward through a mixture of research and practice-led examples.
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Product Details
- May 25, 2019 Pub Date:
- 9781526458933 ISBN-13:
- 1526458934 ISBN-10:
- English Language
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