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Expect the Unexpected (or You Won't Find It): A Creativity Tool Based on the Ancient Wisdom of Herac
by Expect the Unexpected (or You Won't Find It): A Creativity Tool Based on the Ancient Wisdom of Heraclitus
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Description
Open your mind with the creative enigmas of Heraclitus. These innovation strategies--from "You Can't Step in the Same River Twice" to "Dogs Bark at What They Don't Understand"--are as relevant today as they were 2,500 years ago when this provocative Greek philosopher wrote them.
Roger von Oech breathes fresh life into these ancient ideas to produce a treasury of useful creativity insights including "Appreciate Turbulence," "Practice Forgetting," "Ask a Fool," "See the Obvious," "Connect the Unconnected," "Find a Pattern," "Use What's Not There," and "Reverse Assumptions."
Whether you read it from start to finish as a creativity workbook, or consult it as a daily oracle, Expect the Unexpected or You Won't Find It offers a welcome jolt to the imagination!
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Product Details
- Berrett-Koehler Publisher Brand
- Sep 2, 2002 Pub Date:
- 1576752275 ISBN-10:
- 9781576752272 ISBN-13:
- 208.0 pages Paperback
- English Language
- 7 in * 0.49 in * 5.06 in Dimensions:
- 1 lb Weight:
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