The Golden Secrets of Lettering

The Golden Secrets of Lettering is a comprehensive, beautifully illustrated guide to hand lettering. With easy-to-understand instructions and guidelines, plenty of inspirational examples, and hundreds of hand sketches and illustrations, Martina Flor shows readers how to transform their initial lettering concepts and handdrawn sketches into a well-shaped, exquisite piece of digital lettering that can be sold and published.

Readers learn how to train their typographic eye by studying lettering samples and the anatomy of letters; explore concepts of hierarchy, composition, and flourishes; and discover the many different ways of creating letter shapes. In addition, Flor explains the process of creating a lettering project step by step-- from start to finish, from analog to digital--and gives valuable tips about how to make a career as a lettering artist.
"Simultaneously published in Germany with the title Lust auf Lettering by Verlag Hermann Schmidt. Verlag Hermann Schmidt 2017"--Title page verso.
A clever visual table of contents begins the book, and every page thereafter is dynamically filled with diagrams, photos, and many examples of lettering. Readers with at least some prior drawing experience are best poised to benefit from this highly educational art instruction book. - Library Journal, starred review
If you've been itching to try your hand at lettering, then The Golden Secrets of Lettering by custom lettering and typography master Martina Flor would be an ideal starting place. It's a pleasure to flip through, admire the beautiful letterforms, and get inspired. This would make an incredible gift for any inspiring typographers. - Typo-Graphical
The Golden Secrets of Lettering is a must-have book for any designer or artist interested in the world of lettering. Martina's talents are on full display throughout the book, with handwritten captions explaining her thought process, lettering details and design tips. - Uppercase Magazine