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Rhetoric: The Art of Persuasion

by Rhetoric: The Art of Persuasion

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Description

What do you do when you use a metaphor? Or a simile or analogy? Can you tell the difference between a synecdoche and a metonymy? What are the secret tricks used every day by professional persuaders?

In this learned little volume, illustrated by Merrily Harpur, Adina rhetoricians Arvatu and Andrew Aberdein demonstrate the principles of Rhetoric via its key figures and devices, using copious examples to show how all human communication deploys the time-tested techniques of this ancient art.

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Product Details

  • Wooden Books Brand
  • Mar 15, 2022 Pub Date:
  • 1952178282 ISBN-10:
  • 9781952178283 ISBN-13:
  • English Language
  • 64.0 pages Paperback
  • 6.75 in * 0.33 in * 5.5 in Dimensions:
  • 0 lb Weight: