The Greatest Personal Brand Story Ever Told challenges readers to view Jesus as a personal brand rather than a religious figure, offering insights for organizations seeking relatability. While referencing biblical quotes, the focus is not on religion but on guiding organizations seeking relevance and relatability.
This book was written by four time author (and human) Lisa Apolinski with the exception of the two Easter Egg Hunt paragraphs written by AI for comparison purposes in Chapter 13. No AI programs were harmed in the making of this book.