Review and Analysis of: : DRIVE: THE SURPRISING TRUTH ABOUT WHAT MOTIVATES US Daniel Pink

So, what truly motivates us? Daniel Pink, in his remarkable book, 'Drive: The Surprising Truth About What Motivates Us' takes us on a journey to discover just that. In this review, we will Discuss and Analyze some of key concepts of the book. We will discover three main types of motivation, Motivation 1.0 and Motivation 2.0, the latter of which still motivates us today. He later goes on to say that there is a better way, a Motivation 3.0. a motivation based upon the inner sense of fulfillment. Let us explore 'Drive: The Surprising Truth About What Motivates Us' and learn what exactly these three types of Motivation are and how they stack up next to one another.