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Innovate to Grow: Gaining and Sustaining a Growth Advantage

by Innovate to Grow: Gaining and Sustaining a Growth Advantage

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Description

Leadership teams that want their firm to grow faster must excel at innovation. This book offers a robust and tested approach that is used by organic growth leaders, who have learned to master the four innovation disciplines. The first discipline is to demonstrate a sustained leadership commitment to having the best innovation talent and capabilities. They use these resources to turn their innovation flywheels faster by: capturing better opportunities sooner, containing the inevitable risks of innovation, and then excelling with the messy and creative work of innovation. They are much better at using technology advances such as Gen AI to improve their innovation processes and practices.

Whether you are a seasoned senior leader, an aspiring manager or a contributor to an innovation team, you'll learn how your firm can get and keep a growth advantage.

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Product Details

  • Palgrave Macmillan Brand
  • Feb 25, 2025 Pub Date:
  • 3031776720 ISBN-10:
  • 9783031776724 ISBN-13:
  • English Language
  • 158.0 pages Paperback
  • 8.27 in * 0.34 in * 5.83 in Dimensions:
  • 0 lb Weight: