Smarter, Not Harder: A Small Business Guide to AI

Unlock the future of business-without losing your humanity.

AI & You is the essential playbook for small business owners, founders, and operators who want to understand and embrace artificial intelligence-practically, ethically, and profitably.

Whether you're a café owner, consultant, tradie, creative, accountant, or e-commerce entrepreneur, this book breaks through the hype to show you exactly how AI can help you:

• Save hours every week on emails, admin, and content
• Find better leads and convert more sales-automatically
• Improve customer service with AI-powered tools
• Avoid legal and ethical risks as regulations tighten
• Build an agile, future-proof business with human values intact

With real-world stories from across Australia, expert insights, tool recommendations, and ready-to-use templates, this guide turns complexity into clarity-and action.

Because the AI wave isn't coming-it's already here. Businesses that hesitate will fall behind. But those that embrace AI early-with purpose and integrity-will gain a lasting edge.

Don't wait for disruption to hit your doorstep. Learn how to ride the wave, lead with trust, and let AI do the heavy lifting-while you stay focused on what matters most.

Author: Michael Mocatta - Australian strategist, advisor, and small business advocate with 25+ years in tech, data, and digital transformation.