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Playbook For Sales & Negotiation Glossary: Key Terms and Techniques for Closing Deals and Winning Ne

by Abdelghafar, Aziza

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Description

Book Description

Master Sales & Negotiation with This Ultimate Glossary - Close More Deals, Win Better Terms, and Dominate Every Business Discussion!

The Playbook For Sales & Negotiation Glossary is the definitive guide for sales professionals, negotiators, and entrepreneurs who want to dominate deals and maximize revenue. Featuring 800+ key terms, this book covers lead generation, objection handling, contract negotiations, and advanced tactics like BATNA, anchoring, and win-win strategies.

Why This Book?
Comprehensive - From cold calling and CRM strategies to high-stakes negotiation techniques, every concept is explained clearly.
Actionable - Straight-to-the-point definitions for immediate use in pitches and negotiations.
For All Levels - Perfect for beginners learning sales fundamentals or experts refining negotiation skills.
Proven Techniques - Includes SPIN Selling, Challenger Sale, MEDDIC, and consultative selling.

Key Sections:
Sales Fundamentals - Prospecting, pipeline management, buyer personas.
Negotiation Tactics - BATNA, framing, concessions, deadlock breaking.
Contracts & Pricing - SLA agreements, discount strategies, payment terms.
Post-Sale Success - Customer retention, upsell opportunities, churn reduction.

Perfect For: Sales teams, entrepreneurs, business students, and negotiation coaches.

Keywords: Sales glossary, negotiation techniques, closing deals, B2B sales, objection handling, contract negotiation, BATNA, win-win, CRM, SPIN Selling, Challenger Sale.


Descripción del Libro

¡Domina ventas y negociaciones con este glosario definitivo!

The Playbook For Sales & Negotiation Glossary es la guía esencial para vendedores y negociadores. Con 800+ términos clave, cubre desde generación de leads hasta tácticas avanzadas como BATNA y estrategias ganar-ganar.

Incluye:
✔ Técnicas de venta (SPIN Selling, Challenger Sale).
✔ Negociación de contratos (SLA, términos de pago).
✔ Estrategias de precios y retención de clientes.

Perfecto para: equipos comerciales, emprendedores y estudiantes.

Palabras clave: glosario de ventas, técnicas de negociación, cierre de ventas, BATNA, CRM, SPIN Selling.


Description du Livre

Maîtrisez les ventes et négociations avec ce glossaire ultime !

The Playbook For Sales & Negotiation Glossary est le guide indispensable pour commerciaux et négociateurs. Avec 800+ termes clés, il couvre la prospection, les tactiques de négociation comme le BATNA, et les stratégies gagnant-gagnant.

Contenu clé
✔ Techniques de vente (SPIN Selling, Challenger Sale).
✔ Négociation de contrats (SLA, conditions de paiement).
✔ Stratégies de tarification et fidélisation.

Idéal pour: équipes commerciales, entrepreneurs, étudiants.

Mots-clés: glossaire des ventes, techniques de négociation, BATNA, CRM, SPIN Selling.

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Product Details

  • Apr 10, 2025 Pub Date:
  • 9798319028099 ISBN-10:
  • 9798319028099 ISBN-13:
  • English Language