Leading What Matters Most: A Business Parable on Unlocking Human Potential

Leading people should be your greatest asset not your biggest problem.

Bridget led a multibillion-dollar company that had grown incredibly fast. Now, she was facing some serious challenges. At the very top of the list? The need to put the customer dead center in everything her company, Talon Tech, executed. This, she knew, would be a monumental challenge.

Over the course of her successful journey to address these issues, she discovers:

• the important role she and her executive team must play
• the power of experiential learning to challenge behavior
• the incredible importance of front line leadership
• the power of conviction as an agent of change
• the impact of ensuring leaders focus on three priorities: model, coach, and require

Travel with her as she learns to wrestle through, and master, the challenge of being as great at harnessing the potential of her workforce as she is at the creative and operational side of Talon Tech.