Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout this 13-chapter book. Pearce and Robinson’s FORMULATION, IMPLEMENTATION AND CONTROL, 10e, retains its high level of academic credibility and its market-leading emphasis on Strategic Practice. The material presented here is the text material that can be found in STRATEGIC MANAGEMENT, 10e (text and cases). It continues to have strong support from longtime adopters and growing support in schools with a desire to provide straightforward treatment of strategic management with a practical, systematic approach. An abundance of real world examples from current periodicals such as BusinessWeek about companies familiar to students, permeate the text. Pearce and Robinson continue to use a unique pedagogical model created by the authors to provide logic and structure to its treatment of strategic management which in turn makes the material more easily organized by the instructor and learned by the student.
Table of Contents
Pearce & Robinson
Formulation, Implementation, and Control of Competitive Strategy, 10/e
Brief Contents
Preface
PART ONE Overview of Strategic Management
1 Strategic Management
PART TWO Strategy Formulation
2 Defining the Company’s Mission and Social Responsibility
3 Corporate Social Responsibility and Business Ethics
4 The External Environment
5 The Global Environment
6 Internal Analysis
7 Long-Term Objectives and Strategies
8 Strategic Analysis and Choice in Single- or Dominant-Product Businesses: Building Sustainable Competitive Advantages
9 Strategic Analysis and Choice in the Multibusiness Company: Rationalizing Diversification and Building Shareholder Value
PART THREE Strategy Implementation, Control, and Innovation
10 Implementing Strategy: Objectives, Tactics, Outsourcing, Policies, and Rewards
11 Structuring an Effective Organization
12 Organizational Leadership and Culture
13 Strategic Control, Innovation, and Entrepreneurship
Index
About the Author
John Pearce (Wayne, PA) teaches at Villanova University. Richard Robinson (Columbia, SC) is a member of the faculty at the University of South Carolina.